White Star Line and Cunard compete for passenger trade across the Atlantic.
During the second half of the nineteenth century over thirty million Europeans left their homes in search of a better life across the Atlantic and they all travelled by ship.
Shipping had become big business as companies fought for passenger trade; this prompted a battle for supremacy of the high seas. Cunard and White Star Line competed for the market between Great Britain and New York. But newcomer White Star Line had greater success by focussing less on speed and more on the quality of the experience for the passengers. Introduced was The Titanic.
Watch our video and find out the history of Titanic and its creation.